Sr Content Producer

Resume

RESUME

Dwight Loew

Production Manager/Exec/Sr. Producer, Project Manager

674 Hickory Grove Road

Richmond, 23824

804-869-5610

dwight7064@gmail.com

LinkedIn

 

Professional Strengths:

Highly accomplished producer with over 15 years of experience managing brand campaigns across diverse platforms including broadcast, print, digital, and social media. Proven ability to lead creative teams, streamline production workflows, and deliver high-quality multimedia content within budget and schedule constraints. Expertise in developing SOWs, managing vendor relationships, and optimizing content performance. Seeking to leverage extensive production leadership skills to drive impactful campaigns as a Remote Campaigns & Content Manager.

Work Experience:

Postproduction Manager

Homes.com

Richmond, Virginia

11/2023 – 02/2026

• Lead a team of video editors in the production of City and Neighborhood videos showcasing various regions across the United States for Homes.com.

• Evaluate all content for quality, storytelling, technical accuracy, and brand consistency.

• Oversee performance goals and development for each team member, delivering daily, weekly, and yearly performance reports.

• Streamline and manage workflow processes, proactively addressing team challenges, and achieving and exceeding team metrics.

• Collaborate with Managers from Partner Departments (Writing and Photography) to convey and clarify company directives as they pertain to individual projects and overall workflow.

• Articulate department and company policies, objectives, and priorities to all team members, ensuring adherence and alignment.

Executive Content Producer

Yebo Of Virginia

Richmond, Virginia

10/2019 – 06/2023

• Spearheaded production leadership in a collaborative environment involving Account Management, Strategy, and Creative, crafting impactful brand campaigns spanning multiple platforms (broadcast, print, social, web, mobile), while establishing and managing schedules and budgets for multimedia content development. Reviewed metric reporting and provided recommendations for KPI optimization.

• Delivered production and creative direction to teams developing cross-platform assets (print ads, OOH, direct mail, brochures/point of sale, original photography, 3D assets, animation, etc.), leveraging expertise in national and global distribution workflows.

• Guided creative teams and vendors in the design and development of user-friendly UX, including wireframing, user flows, and functional specifications.

• Built and maintained a network of resources, both locally and globally, for creative development and multi-bid projects.

• Coordinated with clients, creatives, and designers to optimize production from concept through execution, ensuring seamless delivery of all specified file types and media placements—encompassing print, OOH, digital, video, and radio.

• Managed responsibilities including facilitating client/agency collaboration on brand and project goals, assisting in the creation of client processes, defining measures of success, developing SOWs and staffing plans, negotiating vendor pricing, and monitoring time management.

Senior Content Producer

The Martin Agency

Richmond, Virginia

04/2007 – 01/2019

• Focused on overseeing brand campaigns that engage audiences across multiple platforms (including broadcast, radio, print, social, web, and mobile).

• Established SOWs while maintaining schedules and budgets for multimedia content production.

• Collaborated with clients, creatives, and print vendors on paper types and weights, overseeing print runs while developing an understanding of vendor feedback to ensure flawless end products—such as direct mail, OOH, multi-fold brochures, and editorial outputs.

• Developed and managed budgets, encompassing agency fee expenditures and out-of-pocket costs.

• Produced a significant volume of HTML5 banners and website builds, guiding client and account teams through methodologies, efficiencies, and optimization strategies, aligned with client financial needs and strategic KPIs.

• Oversaw third-party vendor selection for intricate HTML campaigns.

• Managed yearlong social campaigns, upholding annual budgets and social content calendars, while occasionally executing creative concepts.

• Effectively coordinated global workflows across in-house and third-party vendor teams.

• Partnered with creative technologists and UX teams to delineate user journeys through website builds, including MMS experiences and media calendar metrics.

Interests:

• Publishing a volume of a fellow photographer and former VCU Photography professor's work, showcasing the vibrancy of the Richmond punk rock scene of the late 1970s through the 1980s through the photographic lens.

• Proud father of a fur baby